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All of the brands on this page are 100% vegan and cruelty-free.
ACURE is a family-owned and operated company founded on sustainable principles to provide the highest quality personal care products.
Aesop was established in 1987 in Melbourne, Australia. They offer skin, hair, and body care formulations.
ATHR Beauty was created to marry ancient medieval science and contemporary clean formulations. They offer high-quality, vegan, and sustainable makeup that harnesses the power of nature.
You can get 10% off your order on Aether Beauty's website using the code HALEY.
Arctic Fox Hair Color sells semi-permanent hair colors with long-lasting, vivid hues. The color formula is made in Southern California with non-GMO, plant-based proteins, zero harsh chemicals, and no animal testing. All products are DIY-friendly, formulated with conditioning ingredients. Arctic Fox donates 15% of its profits to prevent animal cruelty and strives to illuminate the importance of using cruelty-free products.
Au Naturale is a budget makeup brand. The products are cruelty-free, vegan, organic, paraben-free, and ethical makeup.
Biossance is a mid-range skincare brand that believes in pioneering sustainable beauty through biotechnology.
Bite Beauty is a Canadian-based makeup brand, mostly known for its lip products, but they have recently expanded their product line.
Bleach London sells bleach, color, and hair care products.
Brite Organix creates ethical hair color products and partners with ethical factories that take care of the people they employ.
Bubble created the first modern, affordable, science-backed skincare formulated to clean, balance, and hydrate teenage skin.
Cover FX was founded on the belief that people can have both clean ingredients and high performance in one brand.
Curology is a personalized skincare company. You answer questions about yourself and send in pictures of your skin. A personal provider will review you answers and pictures. They will then send you a custom formula.
Dae was created by the famous blogger and Instagram mom, Amber Fillerup Clark. They create hair care products inspired by Amber's home state of Arizona.
Ecco Bella creates makeup, skincare, and hair care products using high-tech vegan science with clinical results. They were an early adopter of glass and recycled paper packaging with refills.
elf Cosmetics sells beauty products that are affordable for any budget.
Facetheory is a British skincare brand that makes clean and affordable products.
Fenty Skin was created by Rihanna, and the products are designed to complement Fenty Beauty makeup. Rihanna brings together ingredients from around the world and pairs them with skincare powerhouses, such as hyaluronic acid and niacinamide—for clinically proven results.
Ghost Democracy is a direct-to-consumer skincare brand whose mission is to make exceptionally clean skincare accessible to everyone. It’s focused on a higher standard of clean and higher ingredient concentrations for results you can see, at a price that doesn’t break the bank.
Golde is a Brooklyn-based line of superfood-powered beauty and wellness essentials.
Herbivore Botanicals was created by a husband and wife duo in their attempt to create plant-based, food-grade skincare from scratch.
Hommeface is a simplified version of a K-beauty routine for men. All products are made without parabens, aluminum, talc, or triethanolamine (TEA).
House of Lashes
House of Lashes is a Southern California based beauty company that creates quality lashes at an affordable price.
Huella Beauty sells nail polish with some of the cleanest ingredients on the market. They are 10-free, Benzophenone-1 free, long-lasting, and made in the USA.
Krave Beauty was created by YouTuber, Liah Yoo, to help customers minimize their skincare routine.
Kypris is a high-end brand that sells body care and skin care products. They launched in 2011 in the natural medical market serving physicians, their practitioners, and their patients before transitioning into traditional spa and retail in 2014. Kypris products are organic, wild-crafted, and sustainably grown.
A totally new take on makeup, Milk Makeup is all about quality, ease, and fresh innovation. Each forward-thinking product is designed in NYC for easy one-handed application (no brushes required) so you can look great without spending the entire morning in the bathroom. They’re good for us, too—all products are paraben-free with a focus on good-for-you ingredients like hydrating oils and vegetable butters.
Mother Dirt creates biome-friendly skincare products that aim to restore and maintain good bacteria on the skin. A chemical and biological engineer by training, Aganovic’s mission for Mother Dirt is to create a world where clean comes with healthy. She believes that healthy bacteria is your complexion’s best friend and that probiotics help your microbiomes stay balanced, and work with your sweat to keep ph levels in check, reduce sensitivities, and control face oils.
Naturtint sells permanent hair colors, root retouch, and color care products that are made with cleaner formulas that promote healthier skin and hair.
The Ordinary is part of the DECIEM group (also known as The Abnormal Beauty Company). Deciem was founded in Canada in 2013. The Ordinary is a budget brand that sells makeup and skincare. The Ordinary’s packaging may seem confusing and intimidating. This is because all of its products are designed to provide raw, concentred versions of common ingredients found in everyday beauty items. The Ordinary products have become very popular because of their effectiveness and affordability.
Olaplex creates hair products that are designed to restore damaged or compromised hair.
OSEA Malibu is a safe, non-toxic skincare brand created in 1996. They were the first company to sign The Compact for Global Protection of Safe Health and Beauty Products. This means that all of their products are free from ingredients that are strongly suspected or known of causing cancer, mutation, or birth defects.
Pacifica sells natural makeup, body care, fragrance, hair care, nail polish, skincare, and sunscreen at an affordable price.
Considered the go-to amongst those with sensitive skin, Pai Skincare only includes pure, organic ingredients and no synthetics or known irritants. The products are packaged in recycled materials.
Phyla was created to combat the antibiotic crisis and give a true science-based solution to acne.
Piperberry is a skincare brand whose products are superfood based, effective, and sustainable.
Rare Beauty is a cosmetics line started by Selena Gomez. Rare Beauty is breaking down unrealistic standards of perfection. This is makeup made to feel good in, without hiding what makes you unique.
Sade Baron was created by a Canadian mother-daughter duo, Sade and Rachel Baron. They wanted to create a line of high-quality, vegan body care products to replenish, moisturize, and prep your skin to look and fell its best.
Sienna Byron Bay
Sienna Byron Bay makes luxe, non-toxic nail polish in Byron Bay, Australia.
Skyn ICELAND was created by Sarah Kugelman who traveled to Iceland as a way to treat her chronic stress. Skyn ICELAND draws on the natural resources of Iceland- from its mineral-rich glacial water to its nourishing botanicals- plus the latest scientific advances to create nature-based skincare with utterly modern results. All products are made without parabens, petroleum, sulfates, or mineral oil.
Solara Suncare creates mineral sunscreen powered by clean ingredients. The formulas provide full-spectrum protection for the whole family.
SOSU by SJ
SOSU by SJ was created by Irish blogger Suzanne Jackson. She was the first person in Ireland to make a full-time income from blogging. She is now directing her talents toward creating beauty products.
Surya Brasil is well-known for its high-performance henna hair color creams and powders as well as its beauty and grooming products. Surya Brasil products do not contain parabens, petroleum, pesticides, propylene or butylene glycols, phthalates, sulfates, PEG’s, TEA, DEA or GMO, silicones, artificial dyes, or fragrances.
True Botanicals is renowned for their illuminating face oils, including formulations that clear acne and calm rosacea. True Botanicals is the self-care ritual that has become synonymous with radiant skin and healthy hair—all without harm to your health or the planet.
Umberto Giannini makes award-winning products for every hair type. They are famous for celebrating natural curls and creating new formulas to help you love your hair.
Urban Decay was born in Southern California in 1996 to disrupt the industry’s sea of pink-dominated counters.
Versed is a skincare brand committed to providing clean products, personalized regimens, and uncomplicated results. From cleansers to treatments to moisturizers, their collection of easy-to-use and highly effective products are all priced under $20.
Youth to the People
Youth to the People is a high-end skincare brand that makes their products out of superfood ingredients.