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Is Fur Cruelty-Free?
Fur is in the grey area.
We have reached out to the brand three separate times without a response, so we cannot confirm that they are cruelty-free.
They are most-likely cruelty-free based on the answers below.
If someone from Fur would like to answer our questions, please contact us, and we will update the post.
Is Fur Vegan?
Fur claims that all of their products are vegan:
This is not something that most brands lie about, so their products are most likely 100% vegan.
Is Fur PETA Certified?
No, Fur is not PETA certified.
Is Fur Leaping Bunny Certified?
Yes, Fur is Leaping Bunny certified.
Is Fur Owned By A Parent Company That Tests On Animals?
It does not look like Fur has a parent company, but this is not 100% confirmed.
Fur’s Animal Testing Policy
Fur claims that they are cruelty-free on their FAQ page:
“Cruelty-free” has no legal definition. Any brand can claim “cruelty-free” even if they do test on animals.
Some brands like to say that they are “cruelty-free” because it is a marketing buzzword to sell more products. Many of the brands on our list of companies that test on animals claim that they are cruelty-free when they are not.
The only way to find out is to ask the company. One important question to ask is if their products are sold in China.
Animal Testing in China
Animal testing is required by law in China for all foreign cosmetics companies. All American and European cosmetic brands that are sold in China must undergo animal testing.
Any brand that chooses to sell its products in China cannot be considered cruelty-free. Even products that can bypass mandatory tests may still be pulled from the shelves by Chinese authorities to be tested on animals.
This does NOT include products that are made in China, only if they are sold in China.
The only way to know if a brand sells products in China is to ask them directly. Make sure to note that Hong Kong is not included in this policy, and neither are products only sold online to Chinese consumers.
Is Fur Sold in Mainland China?
Although Fur did not confirm that they don’t sell in mainland China, they are certified by Leaping Bunny which does not allow selling in China as part of the certification requirements.
Shop Cruelty-Free Brands
Do you only want to shop at brands that we have confirmed to be 100% cruelty-free? Check out our list of officially cruelty-free brands.
Email to the Company
Before classifying any brand as cruelty-free and vegan, I send them an email with the following questions:
- Are your products vegan? If only some are vegan, which ones?
- Are any of your products or ingredients tested on animals?
- Do you have a Leaping Bunny or PETA certification?
- Do your suppliers or any third parties test animals on your behalf?
- Does your company sell products in mainland China (except Hong Kong)?
- Are you owned by a parent company that tests on animals?
I emailed these questions three separate times to Fur and I never received a response.