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Is Avène Cruelty-Free and Vegan?

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Avene Products

Is Avène Cruelty-Free?

Avène is NOT cruelty-free.

Is Avène Vegan?

Avène might have some products without animal-derived ingredients, but we don’t consider any of their products vegan since they test on animals.

Is Avène Certified Cruelty-Free?

No, Avène is not certified cruelty-free by Leaping Bunny or PETA.

Is Avène Owned By A Parent Company That Tests On Animals?

No, Avène is not owned by a parent company that tests on animals

Avène’s Cruelty-Free Claims

On Avène’s FAQ page, they have the following statement:

Avene's Cruelty-Free Claims

“Cruelty-free” has no legal definition. Any brand can claim “cruelty-free” even if they do tests on animals.

Some brands like to say that they are “cruelty-free” because it is a marketing buzzword to sell more products.

The only way to find out is to ask the company. One important question to ask is if their products are sold in China.

Animal Testing in China

Animal testing is required by law in China for all foreign cosmetics companies. All American and European cosmetic brands that are sold in China must undergo animal testing. 

Any brand that chooses to sell its products in China cannot be considered cruelty-free. Even products that can bypass mandatory tests may still be pulled from the shelves by Chinese authorities to be tested on animals.

This does NOT include products that are made in China, only if they are sold in China. 

The only way to know if a brand sells products in China is to ask them directly. Make sure to note that Hong Kong is not included in this policy, and neither are products only sold online to Chinese consumers.

Is Avène Sold in Mainland China?

Yes, Avène is sold in mainland China.

They have the following statement on their FAQ page:

Avene selling in mainland china

Below is a screenshot of Avène’s Chinese website:

Avene's chinese website

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